雅思范文广告
发布时间:2022-05-12 14:47:12认真研读一定的雅思范文及作文模板可以帮助我们检验自己的写作水平,并能很好地吸收和应用出色范文里的出色内容,那你知道雅思范文广告有哪些吗?
雅思范文广告篇一:
Advertisements discourage us from being different individuals and make us become what they want us to be and look the same. Do you agree or disagree?
广告阻止我们成为不同的个体,使我们成为他们想要我们成为的样子,看起来都一样。你同意或不同意吗?
思路解析:
1. 广告让人们变得个性化。举例,大量的广告标语,如“的”,“特别的”,“最好的”,“不一样的”,都是在暗示人们去购买那些不那么大众化的产品来突出自我。
2. 但是,广告的基本功能却是帮助大公司垄断市场。举例,投入巨资打造的闪亮广告能不断巩固那些大品牌在大众中的形象,这吸引了越来越多的人来购买同样的产品。相反,那些小公司却因为缺乏资金做广告而陷入破产边缘。最终,整个市场会被单一品牌垄断。
3. 广告的另外一个作用是制造流行趋势,这刺激了人们对同一个时尚进行盲目的购买。举例,在大厂商的广告诱惑之下,很多的人们总是购买同一个著名品牌的衣服,鞋子,包包,这让她们的外表缺乏区别。
参考范文:
Nowadays, the overwhelming influence of advertisements on media has made too many controversial social issues. Some people argue that advertisements make the audience have the similar look by driving them to buy products of the same brand. Personally, I fundamentally agree with this assertion, and my reasons will be explored as below.
Admittedly, the literal intention of advertisements is to sharpen the concept of individualism. For the purpose of distinguishing brand names, slogans and testimonials in advertisement are always full of very personalized words, including "new", "innovation", "uniqueness", "revolution", "the best", "the only", "the first". It is clear that core values of these words bring people a motivation to change, and a desire to try something distinctive. Consequently, the gap between people can be broadened, because any individual is stimulated by advertisements to express their personalities by buy different items, instead of following common tastes.
However, when considering practical effects of advertisements on the society, I strongly believe they play a role of depersonalizing the audience, and the first reason is that commercials are the key tool for big companies to monopolize the market. One hand, many big companies invest billions of dollars annually in making fascinating and prepossessing advertisements to attract the public, which consistently maintains the loyalty of patrons, and cultivate good impressions of potential customers on their brands. On the other hand, small companies have too limited financial ability to afford these costly publicity campaigns, so that their names and influences continue to fade and lose consumer groups. That is to say, advertisements, an expensive privilege only for rich and big companies, help these companies exclusively occupy the market, as well as reducing the diversity of brands. In this situation, people definitely look the same, because they have no other options but buy the same-brand food, clothes and devices produced by a dominating company.
Another reason supporting this assertion lies on the fact that exposure to advertisements standardizes thoughts and tastes among audiences, especially in terms of their appearance. A typical example comes from fashion, cosmetic and shampoo commercials which highlight the close-up of images of certain model or celebrity. This is a strong brainwash by implying that images of these actors are common standards of human beauty, and then triggering massive public imitation shows round by round. In too many cases, large groups of hypnotized people, regardless of ages, careers and races, blindly follow and chase so-called iconic figures in an advertisement, mainly through buying and using the same lipstick and perfume, wearing same clothes, watch, ornaments and bag, even copying the same hair style.
In conclusion, I believe the main social influence of advertisements is to make people have the similar images apparently. Although slogans of advertisements tend to individualize the audience, the truth is that advertisements not only let big companies rule the market solely, but also manipulate the public’s minds to buy the same things.
雅思范文广告篇二:
1.Are there many advertisements in your country
Yep,advertisements in my country are prevalent. Specifically, in the crowded place such as the bus or on the business streets, you can always contact advertisements.
2.Why do you think there are so many advertisements now?
Whether you do like them or not, whenever and wherever it's possible that you can meet them. For biz sellers, ad could be very helpful to promote their products. For audience, ads might show some latest information. To buy or not to buy, to be fond of or not, all depend on your decisions.
3.What are the various places where we see advertisements?
Today, media is so blatantly filled with advertising: TV, radio, magazine, newspaper, billboards. Even more pathetic when I recently watched a 16 second clip with a two-minute commercial without the option to skip. I think many advertisements are brain-washing us.
4.How do you feel about advertisements?
I would say I enjoy some of them coz they are creative and stimulating.But it‟s true that When we watch TV, most of them always disturb the fun of enjoying the programs. Besides the information they bring us always are misleading.
5.Where do you think has more advertisements, on TV or magazines?Well, I think there are more advertisements on TV than on magazines. And the ads shown on TV are more vivid and dynamic than those in magazine,which seems more attractive and clear.
6.Have you ever bought anything because of the advertisement ?
Yes, some advertisements have attracted me to buy the products. When the products they introduce are really attractive and I do need this goods, I usually choose to buy it.
7.Do you like advertisements?
I would say I enjoy some of them coz they are creative and stimulating.But it‟s true that When we watch TV, most of them always disturb the fun of enjoying the programs. Besides the information they bring us always are misleading.
雅思范文广告篇三:
Describe a product advertisement
I want to tell you an advertisement about a health product called Naobaijin. It’s such a famous advertisement that almost everybody in China can recite the lines of the advertisement.
The advertisement is very simple. An old couple tell us that they don’t need any gift for the spring festival but naobaijin. It has been showed on TV year after year, especially during the Spring Festival. In China, young people are supposed to buy presents for the older generation during Chinese New Year, but they usually don’t have many good choices except cigarette and wine. These are not good for their health. Because Naobaijin is a very healthy gift for older people, so it becomes popular. You would see it everywhere from newspapers to internet.
A lot of people might feel tired of it, but I think it is a successful advertisement although it is not creative. It’s simple to remember so everybody knows this product now. It has drawn our attentions successfully and brought fortune to the manufacturer.
雅思范文广告篇四:
Every year billions of dollars are spent on advertising. Many approaches are used to persuade consumers to buy a product. Some seem to work better than others.
One approach, for example, is to try to make the reader or viewer identify with the people shown using the product. These people seem to be glamorous, loved, successful, elite, clever, or sexy. Supposedly, anyone who uses the product can expect the same reward. Another approach is to let the product speak for itself; people are attracted to scrumptious food, beautiful clothing, and sleek new cars. Sometimes good prices and special deals are the focus. Ads for complicated products, such as computers, may provide a lot of information. Endorsements by celebrities are especially common.
In general, many of the ads succeed. People do tend to buy what they see advertised. However, some advertising can backfire. People may be offended, for example, by ads that are overly sexy or ones that viciously or sarcastically attack competitors' products.
Advertising can be a useful aid for the consumer. It helps a person learn what is new or in style or handy to have around, what things cost, and where to buy them. To use this information effectively, however, a person must learn to look past the emotional appeals and find the facts.
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